Google Maps marketing across all 26 counties

SEO Ireland

Search engine optimisation for Irish businesses, from Donegal to Cork.

SEO Ireland work from an agency with 13+ years in search. We fix the technical problems that hold sites back, write pages for the searches Irish buyers use, and earn links from Irish websites, so more of the right people find you on Google.ie.

  • No setup fee
  • No lock-in
  • 26 counties
Hands on a laptop keyboard with a website analytics dashboard on the screen
Google.ieIts own results, its own competitors and its own habits
410,205businesses in Ireland, most competing locally
26 countieseach with its own search results and rivals
€179a month for the Local plan, no VAT added
The Irish market

An SEO agency for the Irish market

Google.ieIreland has its own index and its own local results, so UK rankings do not carry over.

Google treats Ireland as its own market. Someone searching from Athlone sees different results from someone in Manchester, even for the same words, and the businesses competing for those spots are mostly Irish ones. That is good news for an Irish business, because the field is smaller and many competitors have done very little work on their sites.

Irish buyers also search in their own way. They look for an auctioneer rather than an estate agent, a creche rather than a nursery, and they add county names to almost everything: "solicitor Naas", "dentist Ballincollig", "plumber Mullingar". A site written for the UK misses those words, and Google notices.

Our work starts from that. We look at what Irish searchers type in your sector and your counties, check who ranks for it on Google.ie today, and build a plan around the gaps. Prices sit on the page, the plans roll monthly, and the reports show what changed.

Page one today

What Irish page one looks like

We checked the first page for the main SEO searches in Ireland before we built this site. Three kinds of business show up again and again, and each leaves room for a better answer.

Small studios

One or two person web shops

Many rank with a single page that mixes web design, social media and SEO. They often do good work, but SEO is a side service and results are rarely shown.

Offshore sellers

Irish names, overseas teams

Some sites that rank for Irish SEO searches are run from abroad, with a Dublin address or phone number that nobody answers. Buyers find out late.

Large agencies

Dublin teams with long contracts

The bigger agencies publish prices from about €350 a month plus VAT and often ask for six months up front. Small firms in the regions are rarely their focus.

In plain terms

Search engine optimisation, explained for Irish owners

Search engine optimisation means making your website the most useful answer for the searches your customers use, and then proving to Google that people trust it. It breaks into four parts that work together.

Technical work makes sure Google can load, read and index every page quickly on a phone. Content work gives each service and each area its own page that answers the real question. Links and mentions from other Irish sites act as votes of confidence. Local work, mainly your Google Business Profile, decides whether you appear on the map.

Most Irish businesses need all four, in different amounts. A Dublin law firm may need content and links most. A roofer in Kildare usually gets more from the map pack, which is why our local SEO in Ireland plans start there.

Green hills and a mountain valley with scattered farmhouses under a cloudy sky
4 partstechnical, content, links and local
Results

What the work has done for other businesses

Our Irish client work is new, so these results come from overseas clients on the same method. Every number comes from call tracking on the Google Business Profile.

Bar chart of monthly Google Business Profile contacts for an HVAC firm, from 40 to 346
Call tracking screenshot, cropped. Names, dates and paid rows removed.
HVAC firm · United States40 to 346

Monthly profile contacts rose from 40 in the first month to 346 in the fourth, then held between 118 and 221 after the seasonal peak.

Bar chart of monthly Google Business Profile contacts for a laser clinic over seven months
Call tracking screenshot, cropped. Names, dates and paid rows removed.
Laser clinic · United States2,668

Calls, forms and texts from the clinic's Google Business Profile over seven months, with every month between 333 and 455 contacts.

Client results from overseas businesses, Google Business Profile contacts only. Past results show what the work has done for others, not what any one business will get.

Before you sign

Choosing an SEO agency in Ireland

Six questions sort a good SEO agency from a risky one. Ask them of anyone you speak to, including us.

1

Are prices published?

If an agency will not tell you what it costs until a sales call, expect the price to move with your budget rather than the work.

2

Can they show real results?

Ask for screenshots from Search Console, call tracking or Google Business Profile, with names removed if needed. Testimonials alone prove little.

3

Who does the work?

Find out whether the person you meet is the person who does the work, or whether it passes to a junior team or a supplier abroad.

4

How long is the contract?

Six or twelve month minimums protect the agency, not you. Good work keeps clients without a lock-in.

5

What will the report show?

Rankings, traffic, calls and form leads, with what was done that month. Pages of charts without actions are a warning sign.

6

Where is the team?

Remote teams can do excellent work. The problem is a team that pretends to be local with a borrowed address.

Going further

When you need more than an agency

€295one-off Kickstart: audit, profile rebuild, citation clean up and a 90 day plan

Some businesses do not need a monthly plan at all. They need someone experienced to look at the site once, find what is holding it back and hand over a clear list of fixes. For that, our SEO consultant service in Ireland starts with the one-off Kickstart audit and plan.

Others need a mix: a one-off fix now, then a light monthly plan to keep the profile, listings and content moving. We are happy to start small and grow the work only when the numbers say it is paying for itself.

Pricing

Plans and prices

The same four plans cover every county. Prices are on the page with no VAT added, plans roll monthly and there is no setup fee.

Kickstart
€295 one-off

A fast fix for a profile that is set up wrong or missing.

  • Full local SEO audit
  • Google Business Profile rebuild
  • Eircode and citation clean up
  • Written 90 day plan
Choose Kickstart
Local Start here
€179 a month

For a business serving one town or county.

  • Google Business Profile management
  • Irish citations kept current
  • 1 local page or article a month
  • 10 tracked search terms
  • Monthly report
Choose Local
Ecommerce
€329 a month

For Irish online shops selling across the country.

  • 2 product or category optimisations a month
  • Technical checks
  • 15 tracked search terms
  • Monthly report
Choose Ecommerce
National
€449 a month

For businesses covering several counties.

  • 2 county or service pages a month
  • 2 links a month
  • AI answer check
  • 30 tracked search terms
  • Monthly report
Choose National
No VAT addedRolling monthly, 30 days noticeNo setup feeCompare every package
Questions

SEO in Ireland, answered

The questions we hear most on this topic.

Ask us something else

We reply by email within one working day, 8am to 4pm Irish time.

[email protected]Send a question
What does an SEO agency in Ireland actually do each month?
Most months mix three jobs: fixing technical problems that stop Google reading the site, writing or improving pages for the searches that bring buyers, and earning links and mentions from Irish sites. For local businesses we add Google Business Profile work, as that is where most calls start.
Is SEO in Ireland different from SEO in the UK?
Google.ie has its own results. Irish searchers use their own words, such as auctioneer, creche and Eircode, and Irish directories, newspapers and trade bodies carry more weight than UK ones. Competition is also thinner in most counties than in large UK cities.
How long before SEO shows results?
Technical fixes and Google Business Profile changes can move rankings within a month or two. New pages and links usually take three to six months to show their full effect. Busy Dublin terms take longer than the same search in a smaller county.
Do I need a .ie domain?
No. A .ie domain can help Irish visitors trust a site, but Google ranks .com sites in Ireland too. What matters more is Irish content, Irish links and correct location signals.
Can you work with my existing web designer?
Yes. We send clear change lists your designer can follow, or we make the changes ourselves if you give us access. Either way you keep control of the site.
Do you lock clients into contracts?
No. Every monthly plan rolls month to month with 30 days notice, and there is no setup fee.
Free audit

SEO Ireland work starts with a free audit

SEO Ireland plans begin with a short audit of your site, your Google Business Profile and the page one competitors for your main search. It arrives by email within one working day.

No call needed. We only use your details to send the audit.