Google Maps marketing across all 26 counties

Construction SEO in Ireland

For builders, contractors and renovation firms in every county.

Construction SEO in Ireland for builders who want more of the right enquiries. We set up your Google Business Profile for the work that pays, write pages for extensions, renovations and new builds in the counties you cover, and show your finished projects where homeowners look first.

  • No setup fee
  • No lock-in
  • 26 counties
An aerial view of a construction site with workers in hi vis laying out a slab
80,005construction firms in Ireland, one in five businesses
80,005construction firms across Ireland
22,521of them in County Dublin
1 in 5Irish businesses work in construction
Construction in Ireland

Construction in Ireland

80,005construction firms, the largest sector in Ireland

Construction is the biggest business sector in Ireland: 80,005 firms, or one business in every five. County Dublin alone has 22,521 of them. That means most builders compete with dozens of others within a short drive, all chasing the same extension and renovation work.

Homeowners usually start with a search like "builders near me", "house extension Kildare" or "renovation contractor Cork". They look at the map pack, check the reviews and photos, then click through to see past work. The firms that win are rarely the biggest. They are the ones whose profile and website answer those questions clearly.

Many of our construction clients also handle roofing, so our SEO for roofers in Ireland page covers that side of the trade.

Map pack and profile

How builders win the map pack

Three things decide which builders appear in the top three for a local search.

Category

The right primary category

"General contractor" and "Construction company" catch different searches. We pick the one that matches the jobs you want most.

Photos

Real project photos

Before and after shots from real jobs, added every month, show Google and homeowners that the business is active.

Reviews

Reviews that name the work

A review that says "extension in Naas, finished on time" helps more than five that just say "great job".

Our service

Our service for construction

What we do each month for builders and contractors.

Profile management

Categories, services, project photos, posts and review replies, kept current every month.

Service pages

A page each for extensions, renovations, new builds and the other work you want more of.

County pages

Pages for the counties and towns where you take jobs, written with local detail.

Project case studies

Short write ups of finished jobs, with photos, that rank for local searches and reassure buyers.

Trade listings

Listings with Irish trade bodies and directories, all matching your profile.

Review flow

A short request after every finished job, with a direct link to your profile.

Projects

Show the work, not just the claim

Construction is bought on trust. A homeowner spending tens of thousands wants to see similar jobs, read about how they went and know who will turn up on site.

We turn your finished projects into short case pages and profile posts, each tied to a town and a type of work. Over a year, that builds a portfolio Google can match to local searches, as part of local SEO in Ireland that keeps working between jobs.

A builder cutting timber on a framed roof structure
Every jobis a chance for a page and a review
Your first 90 days

What the first three months look like

  1. 1Weeks 1 to 2

    Profile and details

    Category, services, service area and project photos fixed. Details corrected across Irish listings.

  2. 2Weeks 3 to 6

    Pages

    Pages for your main services and the county you work in most.

  3. 3Month 2 onwards

    Reviews and links

    Review requests after every job, project case studies and trade links.

  4. 4Every month

    Report

    Enquiries, profile calls and rankings compared with the start.

Mistakes

Mistakes we see most often

One page for every service

Extensions, roofing and kitchens all on one page, so none of them ranks.

Stock photos

Generic building photos that show nothing about your work.

No county pages

A builder covering four counties whose site mentions one town.

Asking for reviews once

A burst of reviews years ago and nothing since.

Results

Results from the same method

Bar chart of monthly Google Business Profile contacts for an HVAC firm, from 40 to 346
Call tracking screenshot, cropped. Names, dates and paid rows removed.
HVAC firm · United States40 to 346

Monthly profile contacts rose from 40 in the first month to 346 in the fourth, then held between 118 and 221 after the seasonal peak.

Client results from overseas businesses, Google Business Profile contacts only. Past results show what the work has done for others, not what any one business will get.

Pricing

Plans and prices

Builders working one county usually start on Local. Firms taking jobs across several counties tend to need National.

Kickstart
€295 one-off

A fast fix for a profile that is set up wrong or missing.

  • Full local SEO audit
  • Google Business Profile rebuild
  • Eircode and citation clean up
  • Written 90 day plan
Choose Kickstart
Local Start here
€179 a month

For a business serving one town or county.

  • Google Business Profile management
  • Irish citations kept current
  • 1 local page or article a month
  • 10 tracked search terms
  • Monthly report
Choose Local
Ecommerce
€329 a month

For Irish online shops selling across the country.

  • 2 product or category optimisations a month
  • Technical checks
  • 15 tracked search terms
  • Monthly report
Choose Ecommerce
National
€449 a month

For businesses covering several counties.

  • 2 county or service pages a month
  • 2 links a month
  • AI answer check
  • 30 tracked search terms
  • Monthly report
Choose National
No VAT addedRolling monthly, 30 days noticeNo setup feeCompare every package
Questions

Construction SEO, answered

The questions we hear most on this topic.

Ask us something else

We reply by email within one working day, 8am to 4pm Irish time.

[email protected]Send a question
How long does SEO take for a builder?
Profile fixes can show within weeks. Service and county pages usually take three to six months to rank well, depending on the county.
Should I list every service on my profile?
List the services you actually want more of, each with a short description. Leave out work you would rather turn down.
Do project photos really help?
Yes. Active profiles with fresh, real photos tend to rank better and convert more of the people who see them.
Can you help with tender and commercial work?
Commercial buyers search differently, often by sector and county. We build pages for that work if it is part of your business.
Which plan suits a builder?
Local suits one county. National suits builders working across several counties.
Free audit

Construction SEO in Ireland starts with a free audit

Construction SEO in Ireland starts with where you sit in the map pack for your main service and county. The free audit checks it within one working day.

No call needed. We only use your details to send the audit.